Powe r f u l , dynamic and forward-looking, Kia’s new concept car signals the company’s distinctive new design direction. This rear-wheel drive four-door sports sedan marries sleek and muscular proportions with a sophisticated and elegant four-seater cockpit.

Kia Motors Corporation has been awarded three environmental certificates by TÜV Nord, an independent technical inspection organization, in recognition of the strong eco-credentials of its three newest models.

Two motorists are preparing to drive a 2011 Kia Optima Hybrid into the pages of the Guinness Book of World Records as they aim to set a new record for lowest fuel consumption ( in a gasoline hybrid car ) while driving through all 48 adjoining states of America.

Last December, Kia Portugal and Kia Argentina jointly sponsored a team from the Portuguese automotive monthly publication TT Magazine for an expedition to Argentina and Chile on a trip considered as a rehearsal, or an unofficial ‘recce’, of the route to be undertaken by competitors in the 2011 Dakar Rally*, one month later.